November 2014

The Basics of a Business Blog

Long gone are the days when you pulled out the Yellow Pages, or even a newspaper, to find a local business. Now, we receive the bulky book on our doorstep and wonder what we’re supposed to do with it – maybe a glorified doorstop? People look online to find everything. Having not only a business web site, but also a business blog, can help your customers find you, too.

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Mobile Marketing: The Way of The Future?

Smartphones! Tablets! Smart watches! Mobile! Mobile! Mobile! In case you’ve been living under a rock for the last five (or even ten) years, you know that the buzzword these days is mobile. And a close second is mobile marketing. Everyone—and everything—seems to have an app or at least a mobile website. So, with all this buzz, is mobile marketing the way of the future?

No – It’s the way of the present!

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Why Storytelling in Marketing Gets Results

I attended a local networking event recently and it was all about why storytelling in marketing is the best thing for your business. I thought it was such a great session I wanted to share a post on here about it. I also loved hearing Ann Handley speak, if you ever get the chance, she is an awesome storyteller and you’ll learn lots of new points to integrate into your strategy.

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