In 2016 Pinterest hit 150 million active monthly users and over 2 billion monthly searches. It’s becoming quite clear: Pinterest is to visual discovery what Google is to traditional internet search. If you’re not taking advantage of Pinterest to leverage your brand, blog, business, or anything in between, it’s time to rethink your marketing strategy.
Recently, Tim Kendall (President at Pinterest) shared four Pinterest marketing trends to watch in 2017. Here’s what you need to know.