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Digital Marketing Tips for Insurance Agencies

Let’s face it: when many consumers think about insurance companies, they think of rising premiums, big conglomerates, and lots of red tape. That is, until they need to submit a claim. And then, most consumers are nothing but grateful, knowing their insurance company is there for them.

Ultimately, building good relations between consumers and insurance companies hinges on three things – trust, reliability, and building a sense of community (we all know the tagline, “You’re in good hands with Allstate”).

How can your insurance agency use digital marketing to build a solid relationship with customers?

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4 Quick Tips for DIY Business Photography

In an ideal world, you could go out and cut a check to a professional photographer to take care of your business photography. He or she would take beautiful shots that put your company in the best light. Unfortunately, many organizations simply don’t have the budget. The good news is, you can take good photographs for your business or nonprofit. We’ll give you some great tips so you can take better business photos – ones you can be proud of.

But first, let’s start with some building blocks.

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Pinterest Marketing in 2017: What You Need to Know

In 2016 Pinterest hit 150 million active monthly users and over 2 billion monthly searches. It’s becoming quite clear: Pinterest is to visual discovery what Google is to traditional internet search. If you’re not taking advantage of Pinterest to leverage your brand, blog, business, or anything in between, it’s time to rethink your marketing strategy.

Recently, Tim Kendall (President at Pinterest) shared four Pinterest marketing trends to watch in 2017. Here’s what you need to know.

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