I’m sure many of our readers can remember a time when phones were not smart, tablets were made of stone, and computers were our only access to the worldwide web. But that is no longer the case. We live in a world where technology is always changing. Screens range from the size of your pocket to the size of your television – and everything in between. How can you make sure that the message you want to convey is looks good – regardless of what screen your viewer has?
In a world where more and more people are attached to their smart phones or tablets, businesses must work extra hard to be up to date with their marketing tactics to stay on top. We know this can be hard, especially when search engines change their rules as quickly as the new gadgets can be sold in stores. In fact, Google recently announced a major algorithm change starting April 21 that will completely change how Google view mobile sites. Not to worry! Today we will talk about 3 important ways you can optimize your website for Local Mobile search.
Smartphones! Tablets! Smart watches! Mobile! Mobile! Mobile! In case you’ve been living under a rock for the last five (or even ten) years, you know that the buzzword these days is mobile. And a close second is mobile marketing. Everyone—and everything—seems to have an app or at least a mobile website. So, with all this buzz, is mobile marketing the way of the future?
No – It’s the way of the present!
Let’s face it – we love our phones. Have you ever left your house only to realize you forgot your phone? It’s a bad feeling isn’t it? Panic sets in, as you face fact that you will spend an ENTIRE day disconnected. You think that’s bad, three in five Singaporeans would pay a ransom averaging S$273, to retrieve a lost or stolen phone, and one in three would forgo a S$10,000 lottery ticket rather than be without their mobile.